By HPDC

Strategic Deal Strengthens Saudi Halal Leadership

Halal Products Development Company (HPDC), a wholly owned Public Investment Fund subsidiary, has entered a strategic acquisition agreement with Brazil-based MBRF, owner of the Sadia Halal brand. The deal involves full ownership of Sadia Halal’s poultry operations across the Gulf region, the Middle East, and North Africa, excluding Turkey. Valued at over USD 2.07 billion (SAR 8 billion), the transaction ranks among the largest in global Halal industry history.

The partnership marks a major step toward achieving Saudi Vision 2030 by supporting economic diversification while advancing a fully integrated Halal ecosystem that boosts food security and industrial development.

Regional Expansion Builds Global Halal Platform

The acquisition covers all regional assets, including production sites, logistics networks, and distribution hubs in Saudi Arabia, the United Arab Emirates, Qatar, Kuwait, and Oman. It also includes export operations supplying markets throughout the Middle East, North Africa, and other Islamic countries. As part of the agreement, Sadia Halal’s regional headquarters will be relocated to Saudi Arabia, reflecting strong international confidence in the Kingdom’s investment environment and supply chain capabilities. Completion remains subject to regulatory approvals.

The partnership is set to create a global Halal poultry leader operating in more than 17 Islamic countries, serving over 500 million consumers with an estimated annual capacity of 800,000 tons. Plans are also in place to list the new entity on the Saudi stock exchange in the coming years, supporting transparency, sustainability, and wider investment access.

HPDC CEO Fahad bin Sulaiman AlNuhait stated that the agreement demonstrates Saudi Arabia’s growing leadership in the Halal sector, reaffirming HPDC’s commitment to building a robust global Halal ecosystem aligned with Vision 2030.

This milestone reinforces HPDC’s ongoing efforts to expand the Halal industry at local and international levels through targeted partnerships and high-impact investments, positioning the Kingdom as a future global hub for Halal industry growth.

Original Article:

Halal Products Development Company. (2025). HPDC establishes the world’s largest halal poultry entity through a strategic acquisition. HPDC Newsfeed. https://hpdc.sa/en/Newsfeed/20