The FMI Blog

Ethical Beauty, Clean Ingredients, Rising Muslim Population Fuel Global Demand

The global halal cosmetics market is on track for explosive expansion, projected to hit USD 152.0 billion by 2035, soaring from USD 53.1 billion in 2025. This strong growth, at a CAGR of 11.1%, is driven by rising consumer interest in ethical beauty, sustainable formulations, and transparent ingredient sourcing, alongside a rapidly growing Muslim population and mainstream demand for clean, cruelty-free products.

Industry Landscape: Established Leaders & Agile New Entrants

Major halal beauty brands—including Iba Cosmetics, Martha Tilaar Group, Clara International, Kao Corporation, Andalou Naturals, Ivy Beauty, Nature’s Dream, Prolab Cosmetics, Inglot, One Pure, and Talent Cosmetics—are expanding portfolios with halal-certified ingredients and greener practices.

New players are accelerating innovation. Notably, Shade Beauty, founded in 2024 by ex-L’Oreal professionals, launched halal-certified vegan lipsticks, reflecting the market’s move toward clean formulations, ethical sourcing, and sustainable packaging.

Key Growth Segments

By Product Type

• Skin Care (38.6% share in 2025 — leading category): High demand for natural, chemical-free halal moisturizers, sunscreens, cleansers, and anti-aging products.
• Hair Care: Shampoos, conditioners, and oils gain traction with cruelty-free and vegan consumer bases.
• Makeup: Expanding halal-certified face, eye, lip, and nail products.
• Body Care & Fragrance: Growing interest in halal soaps, lotions, fragrances with clear ingredient profiles.

By End User

• Men (22.9% share in 2025): Rising male grooming culture drives rapid growth.
• Women & Unisex: Women remain core market drivers; unisex lines grow due to wider appeal.

By Sales Channel

• Hypermarkets & Supermarkets (36.2% share): Dominant due to product variety and visibility.
• Online Retail: Fastest-growing channel, boosted by e-commerce adoption and pandemic-driven behavior shifts.
• Specialty / Multi-brand Stores: Serve niche and premium halal beauty needs.

By Region

• North America: U.S. leads with strong interest in vegan, cruelty-free halal products for diverse consumers.
• Asia-Pacific: Expected to dominate by 2035 due to large Muslim populations and rising ethical beauty awareness in Indonesia, Malaysia, India.
• Europe: Early-stage adoption but expanding through cruelty-free movements and brands like Germany’s VIE Halal.

Market Drivers & Future Outlook

1. Ethical, Clean, Sustainable Beauty

Consumers increasingly choose halal-certified products free from harsh chemicals and animal-derived ingredients.

2. Rising Grooming Awareness

Millennials and Gen Z boost demand for halal beauty aligned with wellness and self-care trends.

3. Strengthened Halal Certification

Improved regulation enhances consumer trust and product authenticity.

4. Digital Transformation

E-commerce growth enhances accessibility and personalized shopping experiences.

5. Strategic Alliances

Brands leverage partnerships, acquisitions, and regional collaborations to expand globally.

Innovation Spotlight: Tech & Sustainability

Leading manufacturers like Kao Corporation and Lion Corporation are developing recyclable packaging to reduce plastic waste. Startups are adopting blockchain and digital tracking to boost transparency in halal compliance and ingredient sourcing.

About Future Market Insights (FMI)

Future Market Insights, Inc. is an ESOMAR-certified research firm offering strategic intelligence across 30+ industries. With offices in the U.S., UK, India, and Dubai, FMI provides data-driven insights to global enterprises and Fortune 500 companies.

Original Article:

FMIBlog. (2025). Halal Cosmetics Market set to skyrocket to USD 152 billion by 2035: Innovation and expansion drive growth among established. FMIBlog. https://www.fmiblog.com/2025/12/08/halal-cosmetics-market-set-to-skyrocket-to-usd-152-billion-by-2035-innovation-and-expansion-drive-growth-among-established/